fenty x puma aw17 collection
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fenty x puma aw17 collection

Season 3 is here!
FENTY Creative Director, Rihanna, officially ushers in the third season of FENTY PUMA by Rihanna by opening up the doors of FENTY University, where varsity sport gets a high fashion makeover and everyone can mix and match the variety of looks.
Taking inspiration from the halls of FENTY University, and paying homage to the kids gone rogue, who hit the honour roll and served detention in style.
For the rebellious and daring, the beloved FENTY PUMA by RIHANNA collection is back to school the fashion community.
Study Group
Nerd, Jock, Skater, Preppy, Goth Kid or Bad Gal… which style would you go for, if you had to go back to school?
Thanks to Rihanna, you can take your pick, as she has worked each of the typical looks into her newest collection.
Amongst the bookshelves of Bibliothèque Nationale de France, models charged on top of library tables and overlooked from the balconies.
The collection was reminiscent of the FENTY x PUMA signature of the oversized look, and featured the unexpected sexy styles with gender bending pieces and over-the-top school frocks.
The FENTY x PUMA AW17 collection will drop 28.09.2017 at a PUMA SELECT store near you.
PUMA SELECT is in Cape Town, Bree Street, and PUMA Braamfontien on corner of De Korte and Melle streets in Johannesburg.
*More drops of this collection to come throughout the season - keep it locked to our socials for the low-down.

Check out some of our FAVE looks from the show below!

When I was in school, it was always my dream to be able to dress up in whatever I wanted.
The content on this site is applicable to the PUMA Select stores in South Africa. Go to PUMA.com for PUMA Select info for your country.