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We’re doing it AGAIN
New York’s finest, Jeff Staple and PUMA are doing it again with drop TWO of the dag tot nag, NTRVL collection.
Jeff who?
Whatever is the opposite of routine, that’s what Jeff Staple is into.
A design tour de force, entrepreneur, and self-professed sneakerhead, Staple’s energy is relentless. He has his hands in just about everything: graphic design, web design, clothing design, music and writing.
This drop includes men’s and women’s ranges that gives the traditional a solid twist of fashion-fitness. Designs adapt to every moment in the day with multifunctional constructions and details, premium materials, and performance tech. NTRVL will take you from work, to a workout mesh, then to casual evening out — all seamlessly.
NTRVL is made to make your routine — un-routine.
Designer’s Thought…
The idea behind this season’s collection is to have a piece for every interval of the day. This is apparent in the styles that were chosen. The footwear consists of two of our newest silhouettes, the Limitless NETFIT (R2 499) and the Suede IGNITE (R2 599). The Limitless NETFIT takes technology and design to the next level. Energy-returning IGNITE FOAM, a customizable NETFIT lacing system, and reflective details turn it into a streetwear essential by Jeff Staple. The Suede IGNITE may look like it’s archive relative, but this style has a whole new ride and feel to it. Decked out in style with a full IGNITE midsole, maximising comfort and energy return. The colour-blocking upper is made up of a rich nubuck, with reflective accents throughout.
But wait, there’s more!
Other noteable items to look out for in this collection includes, the water-repellent Jackpack (R3 799) with nylon fabric is accented by engineered tape. The Tsugi Blaze (R2 599), Tsugi Shinsei (R2 699), Reversible Shirt (R2 599), Pants (R1 799), Ladies Jackpack (R4 599), Track Jacket with full zip hoodie (R2 999), evoKNIT T-shirt (R1 199), Full zip windbreaker (R2 799), Sports Sack (R999), Tee (R999), Shorts (R999), Tech Shirt (R1 999), Track Pants (R1 999) and SF Cap (R349).
The NTRVL concept takes perfect form with a design that adapts to a life lived on the go.
Cop ‘em
PUMA SELECT stores: Bree Street, Cape Town and within our PUMA store in Braamfontein, Johannesburg.
(cnr. De Korte Street and Melle Street)

Die dag tot nag, NTRVL collection. by #PUMAxStaple
The content on this site is applicable to the PUMA Select stores in South Africa. Go to PUMA.com for PUMA Select info for your country.